World Cup 2026 England & Scotland Matches
Use this page as a quick reminder of key fixture dates that may affect trading patterns across your locations. Review forecasts, labour demand and schedule cover around these dates.
Planning tip: World Cup match days may influence demand in unusual trading windows, particularly during pre-match build-up, half-time, full-time and late evening periods. Depending on your business operations, this may impact your standard forecasting patterns. We recommend managers review these fixtures in advance and make any necessary forecast adjustments to ensure labour coverage and operational plans reflect expected demand.
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Scotland were eliminated in the group stage on 24 June, so no further Scotland fixtures to plan around. |
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Review demand
Check sales forecasts for locations likely to see football-driven footfall or bookings.
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Check staffing cover
Review staffing levels across pre-match, during-match and post-match demand peaks.
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Communicate early
Share key fixture dates with managers in advance so rota adjustments and availability can be managed ahead of time.
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Want to share these dates with your team?
Use Engage to broadcast key fixture dates and forecasting reminders to your managers and team members.
When forecasting outside of your normal business hours, sales item counts are calculated using forecast and operational data, based on the average sales item price from the previous four weeks. This provides a more accurate view of expected demand to support better labour scheduling and staffing decisions.
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